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Demure Meaning

What is Demure?

/...is adjective/

The term “demure” typically describes someone, often a woman, who is reserved, modest, or shy in behavior or appearance. It conveys a sense of elegance and grace, often associated with a gentle and unassuming demeanor.

The word is frequently used in literature and conversation to characterize individuals who exhibit a quiet and understated charm.

@theblackmanfamily

This was super fun to film!!! JETTE WAS SUPER FUNNY 😂😂😂

♬ original sound - The Blackman Family

Definitions and usage

  1. Quiet and polite: A demure individual is often seen as well-behaved and reserved, embodying a demeanor that is not overly assertive or attention-seeking. For example, one might describe a young lady as "demure" if she presents herself in a modest and gentle manner.
  2. Modesty in appearance: The term can also refer to clothing or styles that are modest and do not attract excessive attention. A demure outfit might feature conservative cuts and colors, such as a high-necked blouse or a simple dress.
  3. Cultural context: Historically, being demure was often considered a compliment, particularly in contexts that valued traditional femininity. The word itself has roots in Old French, implying seriousness or sobriety, and has been used in various literary and cultural contexts to denote a reserved nature.
  • Synonyms: Shy, modest, reserved, retiring, coy.
  • Related forms:
    • Demurely (adverb): In a demure manner.
    • Demureness (noun): The quality of being demure.

In summary, "demure" encapsulates a blend of shyness, modesty, and a gentle demeanor, often associated with traditional views of femininity.

Demure synonyms and source

Synonyms: Calm, relaxed, unassuming, peaceful

Heard from: TikTok Trends

Word context:

The term "demure" is trending on TikTok primarily due to a viral video by creator Jools Lebron, who popularized the concept with her "very demure, very mindful" approach to life and aesthetics.

This trend emerged in early August 2024, following her video that showcased her professional makeup style, emphasizing a clean, modest, and cutesy demeanor while navigating daily life, particularly in professional settings.

@joolieannie

#fyp #demure @OAKCHA @Paul | Fragrance Influencer

♬ original sound - Jools Lebron

Key Aspects of the "Demure" Trend

  • Definition: In the context of TikTok, "demure" refers to being mindful, modest, and not drawing excessive attention to oneself. It contrasts sharply with the previous trend of "brat summer," which celebrated a more chaotic and indulgent lifestyle.
  • Viral Origin: Jools Lebron's initial video, posted on August 2, 2024, quickly garnered millions of views, leading to a surge of content tagged with #demure. Her style is characterized by simplicity and a focus on being presentable without overdoing makeup or fashion.
  • Cultural Impact: The trend has sparked discussions about self-presentation and mindfulness, with Lebron encouraging followers to interpret "demure" in a way that resonates with them personally. It has also attracted attention from brands and celebrities, further amplifying its reach.
  • Community Engagement: The trend has led to a wide array of user-generated content, with many TikTok users humorously engaging with the idea of being "demure" in various scenarios, from mundane activities to more extravagant settings.

Overall, the "demure" trend reflects a shift towards a more understated and thoughtful approach to self-expression, resonating with audiences seeking a break from the more flamboyant styles previously in vogue.

Examples in a sentence

  • Describing Appearance or Behavior:

    • "She wore a demure dress that covered her shoulders and fell just below her knees."
    • "Her demure smile made her seem approachable and kind."

  • Contrasting with Another Trait:

    • "Despite her demure appearance, she was very outspoken during the meeting."
    • "He found her demure demeanor refreshing compared to his friends’ loud and boisterous behavior."

  • In a Literary Context:

    • "The protagonist of the novel was described as a demure young woman, who preferred reading in the garden over attending social gatherings."

  • In Everyday Conversation:

    • "I love the way she can be so demure one moment and so lively the next."
    • "At the formal dinner, everyone was expected to be on their best, most demure behavior."

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